How to Migrate from Wix to Webflow: Complete Guide


Key Takeaways
- Migrating to Webflow is a winning opportunity for its better flexibility, SEO control and affordability than Wix.
- You need to back up files first and then manually export the website from Wix.
- A common challenge is to transfer domain to Webflow. As, Wix website doesn't allow name server changes for Wix-registered domains.
- Don’t forget to set up a 301 redirect to maintain SEO rankings.
Planning to move your website from Wix to Webflow? Still weighing the pros and cons?
Both platforms are beginner-friendly, but many Wix users face common problems—unresponsive design, slow site speed, limited customization, and high hosting costs. That’s where migrating to Webflow becomes a smart choice.
So, how do you migrate from Wix to Webflow without the headaches?
In this article, you’ll find a quick, practical guide with tips to make your migration effortless. Stay tuned.
Benefits of Using Webflow Over Wix
Is migrating a Wix website to Webflow a worthy decision? Let's decide clearly with a scenario of Webflow advantages over Wix.
1. More design flexibility
Wix is a user-friendly and quick option to create generic websites. And its advantages stop here.
Meanwhile, Webflow enables the creation of highly bespoke and responsive designs with plenty of customization. It is user-friendly, and you have complete control over layout, styling, and animation.
Webflow offers more design flexibility and custom code to build a unique website.
2. Responsive design
One area where Wix often falls short is responsive design, where Webflow excels.
Generally, Wix doesn't produce responsive websites. Their builder relies on an old model where they used to create two separate websites—one for desktop and another for mobile users.
In contrast, Webflow features a fully responsive design. It is designed with device-specific breakpoints and tools like Flexbox or Grids that ensure elements resize perfectly.
3. Better SEO control
Again, Webflow offers convenient on-page editing and advanced SEO settings like custom meta tags, alt attributes, and 301 redirects, all with complete control over HTML.
Wix has limited control over SEO throughout its journey. So, switching from Wix to Webflow can benefit you by generating traffic and driving sales.
4. Fast-loading performance
Faster loading speed is another crucial factor for SEO rankings.
Webflow provides cleaner code, which results in faster loading speed. It's a fully power-packed website design with HTML, CSS, and JavaScript. So, you don't have issues with slow performance at all.
Wix is considered a heavier codebase platform that leads to slower site speed.
5. Offers scalability
Webflow offers excellent scalability for growing businesses or complex projects.
With Webflow, you'll get an advanced CMS collection, e-commerce features, and a high level of integration to grow your business. Wix is a good choice for small- to medium-sized business websites.
How to Migrate from Wix to Webflow: Step-by-Step Guide
Moving your website from Wix to Webflow requires technical steps to follow. Here's how you can migrate more efficiently.
Step 1. Planning your migration
Before transferring your Wix website, back up your data first; it'll ensure that you won't leave anything that needs to be exported.
- Go to CMS in your site's dashboard.
- Select More Action
- Now, click Backup
Outline your Wix site migration challenges and the desired outcome so that your business goal remains the same without the effect of the transition.
Step 2. Export content from Wix
Next, list the URLs, content, images, and videos you want to export from Wix.
Since Wix doesn't offer the ability to export Wix website content directly to Webflow. So, you need to export all selected content to Webflow manually.
Step 3: Design your Webflow site
You can either redesign a fresh, structured Webflow design. Or, recreate the current Wix website on Webflow.
While redesigning or recreating a new design, implement the same structure and aesthetics of your existing Wix site. It'll make it easier for users to find older content or information as before.
Pro tip: Hiring Wix to Webflow conversion expert will give you the maximum result.
Step 4: Import content to Webflow
Text: Move text from Wix to Webflow CMs and static pages.
Images: Download images and re-upload them to the Webflow Asset Manager.
Blog post: Export blog posts into a CSV file and import the CSV file into the CMS collection of Webflow.
Step 5: Ensure website SEO performance
Ensure your website ranking on search engines remains consistent after moving wix website to another account.
Therefore, use SEO best practices to boost website traffic to your website and stand out on SERP (Search Engine Results Page)
Meta title and description: Setup SEO tags for each page
Alt tags for images: Add descriptive text for each image for better rankings
Sitemap and Robot.txt: Enable sitemap and robot.txt from Webflow settings
Step 6: Set up 301 redirects
Another crucial part of Wix site transfer is to set up 301 redirects Webflow.
Redirect all the crucial links to your new website so your visitors can directly reach you without finding 404 pages.
Step 7: Test your site
Test your website's performance and ensure that all things have been done perfectly. The checklist is:
- Page layout
- Responsiveness
- Internal and external link
- Interactive elements
- Load speed and performance
Step 8: Launch your website
After a successful migration to the Webflow site, ready to launch your website.
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How to Transfer a Wix Domain to Webflow [2 Easy methods]
Want to transfer Wix domain to Webflow? But, where you might be stuck. Let's fix this.
Option 1: Keep Wix as Your Registrar (Fastest and Easiest way )
- Add Your Domain in Webflow
- Go to Site Settings → Hosting → Custom Domains.
- Add both example.com and www.example.com.
- Copy the A Records, CNAME, and any TXT record Webflow gives you.
- Go to Site Settings → Hosting → Custom Domains.
- Back Up Your Current DNS
- In Wix → Domains → Manage DNS Records.
- Screenshot or copy all existing records (A, CNAME, MX, TXT, SPF, DKIM).
- In Wix → Domains → Manage DNS Records.
- Update Wix DNS
- A Record (@) → Replace with Webflow’s A Record(s).
- CNAME (www) → Replace with Webflow’s CNAME.
- Add the TXT record if Webflow requires verification.
- Save your changes.
- A Record (@) → Replace with Webflow’s A Record(s).
Note: Wix does not allow nameserver changes for Wix-registered domains.
- Publish & Verify in Webflow
- In Webflow, click Publish.
- Wait until both root and www show as “Connected” with SSL active.
- In Webflow, click Publish.
- Check Your Email Records
- Make sure MX, SPF, DKIM, and DMARC records still point to your email provider.
- Fix any missing values to avoid email issues.
- Make sure MX, SPF, DKIM, and DMARC records still point to your email provider.
- Test the Connection
- Visit example.com and www.example.com.
- Use a DNS checker to confirm the new A and CNAME records are live.
- Visit example.com and www.example.com.
Option 2: Transfer the Domain Away from Wix
Use this if you want your domain managed at a different registrar like Cloudflare, Google Domains, Namecheap.
Part 1: Start the Transfer
- In Wix, go to the Domain option.
Domains → Transfer Away from Wix → unlock and request the EPP code.
- At your new registrar → “Transfer Domain In” → enter your domain + EPP code.
- Approve transfer emails.
- Back up all DNS records before the transfer completes.
Note: Wix domain can’t transfer within 60 days of registration or contact change
Part 2: After Transfer Completes
- Recreate all DNS records at your new registrar.
- Add Webflow’s A Records and CNAME for both root + www.
- In Cloudflare: set these Webflow records to DNS-Only (grey cloud), not proxied.
- Publish your site in Webflow and confirm SSL is active.
- Re-add MX/SPF/DKIM for email and test.
Migrate from Wix to Webflow Website Without Costly mistakes
Moving your website from Wix to Webflow isn’t always easy. Many people struggle with 301 redirects, domain transfer, and keeping SEO rankings.
We’ve handled 50+ website migrations and know how to make it simple.
Have questions? Talk to us and make your Wix to Webflow move smooth and stress-free.
Final Thoughts
Migrating Wix to a Webflow website is not at all challenging. With the proper guidance, expertise, and support, you'll go far with Webflow!
One challenge you may face is the learning curve of Webflow. Coding knowledge can make the journey smoother and unlock Webflow's full potential.
Again, the struggle behind transferring your domain is also a matter.
No worries.Our expert team will assist you in connecting your domain from Wix to Webflow after migration.
Reach out to us today.
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Frequently Asked Questions
You can migrate Wix to Webflow with the following simple steps: Step 1: Planning your migration Step 2: Export content from Wix Step 3: Design your Webflow site Step 4: Import content to Webflow Step 5: Ensure website SEO performance Step 6: Set up 301 redirects Step 7: Test your site Step 8: Launch your website.
Yes, you can transfer Wix Domain to Webflow. In Wix, go to the Domain option. Select transfer away from Wix and unlock and request the EPP code. At your new registrar, select “Transfer Domain In”. Enter your domain + EPP code.
Webflow is better than Wix in terms of responsive and customized design, better SEO, advanced CMS collection, and speed performance. Wix is a good choice for a generic website, with most template options and affordability.
Yes, you can sell products with Webflow e-commerce. You can create a shop with a customized design, manage products and orders, use a payment gateway, and use the dynamic CMS of the Webflow platform.
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