
SaaS
— Transforming ZipID: A High-Impact Webflow Redesign for Identity Compliance
Client:
Randy
Industry:
SaaS
Duration:
2 Month

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Challenge
Designing for a legal-tech and compliance-focused audience came with unique UX and visual communication demands:
- Making complex legal concepts simple to digest
- Communicating security and privacy without overwhelming users
- Structuring dense content into scannable sections
- Ensuring fast performance across all devices
- Building flexible CMS collections for blog and press use
Solution
Our design and development solutions helped ZipID present themselves as a trusted authority in the I‑9 compliance space:
- Clean and modern UI aligned with industry tone
- Clear content hierarchy that guides users through legal information
- CTA-focused layouts that boost conversions
- Responsive design optimized for all screen sizes
- CMS-powered blog, press, and legal policy pages for scalable publishing
Results (After 60 Days)
+24% increase in daily active users
+44% growth in mobile engagement
CSAT improved from 4.5 to 5.8
-18% decrease in churn rate




The Achievement
- Consistent Visual Hierarchy and Spacing for Better Readability
- Improve Color Contrast to Enhance Accessibility and User Experience
- Streamline Content Sections to Avoid Information Overload
- Add More Interactive Elements to Increase User Engagement
“The website delivers engaging visual storytelling with bold imagery and a clean, modern layout. Key metrics are presented clearly, making the impact easy to understand. The overall case study flows smoothly, supported by consistent branding and professional typography.

Randy
SaaS Founder
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