Branding
—InvestLoom: Mastering Wealth Creation
Client:
Sarah Johnson
Industry:
Saas
Duration:
2 Months
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Challenge
InvestLoom wanted a brand identity that shows trust and growth while standing out in the fintech market.
- Hard to balance trust with modern innovation.
- Needed a logo that works well in apps and digital spaces.
- Competitors looked too similar in style.
- Required a design that connects with everyday users.
Solution
We developed a unique and relaxed brand design that not only stands out but is also built to adapt to future trends and innovations.
- Created a logo inspired by weaving threads of wealth.
- Designed a clear and flexible system for all platforms.
- Used green tones to show growth, safety, and success.
- Focused on easy use across website, app, and marketing.
Results (After 60 Days)
+12% increase in daily active users
+18% growth in mobile engagement
CSAT improved from 2.8 to 3.9
-15% decrease in churn rate
The Achievement
- A unique and memorable SaaS brand identity.
- A consistent design system for digital and print.
- Built stronger trust and recognition in the market.
- Clear brand message: secure, modern, and customer-focused.
- Positioned InvestLoom as a forward-thinking platform.
“The new identity makes our platform look modern and reliable. It also connects better with our customers and shows the real value of our service.”
Sarah Johnson
Marketing Director at InvestLoom
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